Founded in 2010 in Coral Gables, Florida, Sweeppea was created to solve a critical gap in the sweepstakes industry: the need for a platform that balances legal compliance with modern technology and user experience. What started as a mission to help brands run promotions the right way has evolved into America's leading sweepstakes administration company, serving hundreds of clients from Fortune 500 corporations to innovative startups across every major industry.
Over the past 15+ years, we've administered thousands of sweepstakes campaigns, helping brands collect millions of qualified leads, drive customer engagement, and reward their most loyal fans — all while maintaining 100% legal compliance in all 50 U.S. states. Our track record speaks for itself: major brands including Coca-Cola, Honda, Yuengling, Tyson Foods, Wendy's, Budweiser, Chinet, and ESPN have trusted us to manage high-stakes promotions where legal precision and flawless execution are non-negotiable.
Our mission is simple: make sweepstakes administration accessible, compliant, and effective for every organization—whether you're a global enterprise running a multi-million-dollar campaign or a growing brand launching your first giveaway. We achieve this through our dual-model approach: full-service administration for brands that need white-glove support, and our self-service SaaS platform for teams that want powerful tools with complete control. Both solutions are built on the same foundation: deep legal expertise, cutting-edge technology, military-grade security (AWS infrastructure with SOC 2 compliance), and an obsessive commitment to protecting both our clients and their participants.
In 2025, we pioneered the industry's first AI agent integration through the Sweeppea MCP (Model Context Protocol) Server, enabling AI assistants like Claude, ChatGPT, and Perplexity to help brands create, configure, and manage legally compliant sweepstakes through natural conversation. We're not just keeping up with technology—we're defining what's next.
