{"id":3600,"date":"2018-07-16T18:36:39","date_gmt":"2018-07-16T18:36:39","guid":{"rendered":"https:\/\/web.sweeppea.com\/blog\/?p=3600"},"modified":"2022-09-13T14:09:13","modified_gmt":"2022-09-13T14:09:13","slug":"text-to-win-a-freakcycle-from-michael-david-winery","status":"publish","type":"post","link":"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/","title":{"rendered":"Text to Win a FREAKCYCLE from Michael David Winery"},"content":{"rendered":"<p>Michael David Winery partnered with Sweeppea to launch their <a href=\"https:\/\/www.sweeppea.com\/\">text to win<\/a> sweepstakes promotion for the summer. The campaign entailed an in-store sweepstakes across multiple retailers with the objective of gaining preferential retail space for the product and to promote the Freakshow wine brand.<\/p>\n<p><a href=\"https:\/\/michaeldavidwinery.com\/\">Michael David Winery<\/a> increased orders from retailers and helped those retailers sell more cases by adding a <strong>text to win promotion<\/strong> to be featured in endcaps (see pic.) and special displays (see pic.). These end caps and displays gain attention and boost sales, while the text to win helps bring excitement to the brand and the retailer&#8217;s customers. It\u2019s a win-win.<\/p>\n<figure id=\"attachment_3602\" aria-describedby=\"caption-attachment-3602\" style=\"width: 614px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-3602 size-full\" src=\"https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/Michael-David-Winery-Text-to-Win-Promotion-Display-sweeppea.jpg\" alt=\"Michael David Winery Text to Win Promotion Display - sweeppea\" width=\"624\" height=\"352\" srcset=\"https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/Michael-David-Winery-Text-to-Win-Promotion-Display-sweeppea.jpg 624w, https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/Michael-David-Winery-Text-to-Win-Promotion-Display-sweeppea-570x322.jpg 570w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><figcaption id=\"caption-attachment-3602\" class=\"wp-caption-text\">Michael David Winery Text to Win Promotion In Store Display<\/figcaption><\/figure>\n<figure id=\"attachment_3603\" aria-describedby=\"caption-attachment-3603\" style=\"width: 371px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" loading=\"lazy\" class=\"wp-image-3603 size-full\" src=\"https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/Michael-David-Winery-Text-to-Win-End-Cap-Display-sweeppea.jpg\" alt=\"Michael David Winery Text to Win End Cap Display - sweeppea\" width=\"381\" height=\"508\" \/><figcaption id=\"caption-attachment-3603\" class=\"wp-caption-text\">Michael David Winery Text to Win Promotion End Cap Displays<\/figcaption><\/figure>\n<p><strong>Objective:<\/strong><\/p>\n<ul>\n<li>To create a fun and engaging text to win sweepstakes to promote the brand.<\/li>\n<li>To gain preferential end-cap shelf space and product positioning with retailers.<\/li>\n<li>Increase orders from retailers<\/li>\n<\/ul>\n<p><strong>Results:<\/strong><\/p>\n<ul>\n<li>Case orders increased<\/li>\n<\/ul>\n<p><strong>Prize:<\/strong> Five (5) winners a custom made Michael David Winery Freakshow wine &#8220;Freakcycle&#8221; bicycles.<\/p>\n<p>To get started with your own text to win, see our <strong><a href=\"https:\/\/web.sweeppea.com\/sweepstakes-service-platform\">features<\/a><\/strong> and <strong><a href=\"https:\/\/web.sweeppea.com\/pricing\/\">pricing<\/a><\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Michael David Winery partnered with Sweeppea to launch their text to win sweepstakes promotion for the summer. The campaign entailed &#8230; <a title=\"Text to Win a FREAKCYCLE from Michael David Winery\" class=\"read-more\" href=\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/\" aria-label=\"More on Text to Win a FREAKCYCLE from Michael David Winery\">Read more &#8594;<\/a><\/p>\n","protected":false},"author":1,"featured_media":3601,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[223],"tags":[59,286,113,257,260],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.0 (Yoast SEO v21.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Text to Win a FREAKCYCLE from Michael David Winery - Sweeppea Blog<\/title>\n<meta name=\"description\" content=\"Michael David Winery partnered with Sweeppea to launch their text to win sweepstakes promotion for the summer.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Text to Win a FREAKCYCLE from Michael David Winery\" \/>\n<meta property=\"og:description\" content=\"Michael David Winery partnered with Sweeppea to launch their text to win sweepstakes promotion for the summer.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/\" \/>\n<meta property=\"og:site_name\" content=\"Sweeppea Blog\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/sweeppeacom\/\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-16T18:36:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-13T14:09:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/Michael-David-Winery-Text-to-Win-Sweepstakes-Banner-sweeppea.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"624\" \/>\n\t<meta property=\"og:image:height\" content=\"131\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sweeppea\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sweeppea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/\"},\"author\":{\"name\":\"Sweeppea\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#\/schema\/person\/cef7efb543dac8fc987889d8fe573476\"},\"headline\":\"Text to Win a FREAKCYCLE from Michael David Winery\",\"datePublished\":\"2018-07-16T18:36:39+00:00\",\"dateModified\":\"2022-09-13T14:09:13+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/text-to-win-a-freakcycle-from-michael-david-winery\/\"},\"wordCount\":210,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#organization\"},\"keywords\":[\"Mobile Marketing\",\"Text Sweepstakes\",\"Text To Win\",\"Text to Win Platform\",\"Text To Win Sweepstakes\"],\"articleSection\":[\"Case Studies - 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