{"id":2719,"date":"2017-05-16T19:48:58","date_gmt":"2017-05-16T19:48:58","guid":{"rendered":"https:\/\/web.sweeppea.com\/blog\/?p=2719"},"modified":"2021-08-08T22:22:57","modified_gmt":"2021-08-08T22:22:57","slug":"increase-roi-mobile-sweepstakes","status":"publish","type":"post","link":"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/","title":{"rendered":"How to Increase ROI for Your Mobile Sweepstakes"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">An SMS sweepstakes is an effective promotion for your business to help you generate more leads, increase sales, and promote your brand. However, simply running a mobile sweepstakes won\u2019t generate the results that you\u2019re looking for unless you actively promote it to the right audience. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are some tips on how to increase ROI for your mobile sweepstakes.<\/span><\/p>\n<h3><strong>Marketing<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Marketing can drive some serious traffic to your sweepstakes. Here are a few ideas that we&#8217;ve seen deliver real value for our clients:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Sweepstakes directories.<\/b><span style=\"font-weight: 400;\"> Get your sweepstakes listed with sites like <\/span><a href=\"http:\/\/anyluckyday.com\/submit-giveaway\"><span style=\"font-weight: 400;\">AnyLuckyDay<\/span><\/a><span style=\"font-weight: 400;\">, <\/span><span style=\"font-weight: 400;\">Online Sweepstakes<\/span><span style=\"font-weight: 400;\">, <\/span><a href=\"http:\/\/www.sweepsadvantage.com\/amember\/login.php\"><span style=\"font-weight: 400;\">Sweepstakes Advantage<\/span><\/a><span style=\"font-weight: 400;\">, and <\/span><a href=\"http:\/\/slickdeals.net\/forums\/forumdisplay.php?f=25\"><span style=\"font-weight: 400;\">Slickdeals Contests &amp; Sweepstakes<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Blogging.<\/b><span style=\"font-weight: 400;\"> Create a blog post about your SMS sweepstakes and share it via social media.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Email marketing.<\/b><span style=\"font-weight: 400;\"> Mention your promotion in all of your email newsletter updates.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Viral video.<\/b><span style=\"font-weight: 400;\"> Create a short clever or funny video to promote your SMS sweepstakes and upload it to YouTube.<\/span><\/li>\n<\/ul>\n<h3><strong>Online Advertising<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Advertise your mobile sweepstakes with social ads. You can also run paid display advertising with Google AdWords to increase brand awareness. Some businesses have also found in-app advertising to be highly effective since you can tap into users that are already on their phones.<\/span><\/p>\n<h3><strong>Print Advertising<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">For brick and mortar stores, print advertising for your mobile sweepstakes will allow you to attract the attention of shoppers that are already browsing your store. An <\/span><a href=\"https:\/\/web.sweeppea.com\/blog\/beer-wine-spirits-consumer-products-can-get-floor-space-text-win-sweepstakes\/\"><span style=\"font-weight: 400;\">end cap display<\/span><\/a><span style=\"font-weight: 400;\"> offers a prominent and highly effective way to feature your promotion. You can also create messages to include with your product packaging.<\/span><\/p>\n<h3><strong>PR<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Press releases are a great way to advertise your mobile sweepstakes. Since Google changed its algorithm to include press releases in the news section of the search engine results, press releases now rank higher than ever. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you write a press release to promote your mobile sweepstakes, make sure to include all of the details, such as the dates of your promotion, the available prizes, and eligibility factors to ensure that your press release is highly targeted to the audience of entrants that you\u2019d like to attract.<\/span><\/p>\n<h3><strong>Partnerships<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">A mobile sweepstakes also offers a great opportunity for you to partner with other brands. You can team up with another company to deliver a better prize that your company can offer on its own. In addition, a partnership also helps you to tap into your partner company\u2019s audience, increasing the number of entrants for your mobile sweepstakes.<\/span><\/p>\n<p><b>Ready to get started with your own text-to-win?<\/b> <a href=\"https:\/\/web.sweeppea.com\/sweepstakes-service-platform\" target=\"_blank\" rel=\"noopener noreferrer\"><em>See features<\/em><\/a><span style=\"font-weight: 400;\"> and <\/span><a href=\"https:\/\/web.sweeppea.com\/pricing\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>pricing<\/em><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>An SMS sweepstakes is an effective promotion for your business to help you generate more leads, increase sales, and promote &#8230; <a title=\"How to Increase ROI for Your Mobile Sweepstakes\" class=\"read-more\" href=\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\" aria-label=\"More on How to Increase ROI for Your Mobile Sweepstakes\">Read more &#8594;<\/a><\/p>\n","protected":false},"author":1,"featured_media":5114,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10],"tags":[265,44,139,267,266,264,124],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.0 (Yoast SEO v21.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Increase ROI for Your Mobile Sweepstakes - Sweeppea Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Increase ROI for Your Mobile Sweepstakes\" \/>\n<meta property=\"og:description\" content=\"An SMS sweepstakes is an effective promotion for your business to help you generate more leads, increase sales, and promote ... Read more &#8594;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\" \/>\n<meta property=\"og:site_name\" content=\"Sweeppea Blog\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/sweeppeacom\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-05-16T19:48:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-08T22:22:57+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/web.sweeppea.com\/blog\/wp-content\/uploads\/how-to-increase-roi-for-your-mobile-sweepstakes-blog-post-title.png\" \/>\n\t<meta property=\"og:image:width\" content=\"628\" \/>\n\t<meta property=\"og:image:height\" content=\"942\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Sweeppea\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sweeppea\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\"},\"author\":{\"name\":\"Sweeppea\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#\/schema\/person\/cef7efb543dac8fc987889d8fe573476\"},\"headline\":\"How to Increase ROI for Your Mobile Sweepstakes\",\"datePublished\":\"2017-05-16T19:48:58+00:00\",\"dateModified\":\"2021-08-08T22:22:57+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\"},\"wordCount\":418,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#organization\"},\"keywords\":[\"advertising\",\"Marketing\",\"mobile sweepstakes\",\"partnerships\",\"print advertising\",\"roi\",\"SMS Sweepstakes\"],\"articleSection\":[\"Text To Win\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\",\"url\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\",\"name\":\"How to Increase ROI for Your Mobile Sweepstakes - Sweeppea Blog\",\"isPartOf\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#website\"},\"datePublished\":\"2017-05-16T19:48:58+00:00\",\"dateModified\":\"2021-08-08T22:22:57+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/increase-roi-mobile-sweepstakes\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/web.sweeppea.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Increase ROI for Your Mobile Sweepstakes\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/web.sweeppea.com\/blog\/#website\",\"url\":\"https:\/\/web.sweeppea.com\/blog\/\",\"name\":\"Sweeppea Blog\",\"description\":\"Create Sweepstakes &amp; 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